When a brand speaks
in fragments, people don’t listen — they scroll. With a clear brandbook, your voice shows up the same in every slide, screen, and store shelf — instantly recognizable, even without the logo.
Everyone’s making
it up as they go.
No shared rules means
no shared results.
Design breaks across platforms.
What works on Instagram fails
in a pitch deck.
Hard to apply,
hard to remember.
Good design gets lost without structure.
Doesn’t hold up next
to competitors.
The identity doesn’t reflect
the actual value.
Not every brandbook needs the same depth. Pricing scales with brand complexity,
team size, asset count, and delivery needs — not fluff for fluff’s sake.
5
We've worked with Toimi on two projects now, and both times the result was spot on. Timelines were realistic, communication was clear, and the team handled all details without us having to chase.
5
They didn't just ship features — they explained trade-offs, suggested improvements, and really thought about long-term use. Felt like an extension of our team.
5
Fast, professional, and no overcomplication. Our landing page went live on schedule and performed better than expected.
5
Easy to work with, thank you!
Didn’t find what you were looking for? Drop us a line at info@toimi.pro.
A brand book is the comprehensive reference document codifying how your brand works. Westwood companies need brand books once they've grown beyond founding team oversight.
Our brand books typically include brand strategy foundation, logo usage, color system, typography, iconography and illustration style, photography art direction, voice and tone guidelines, application examples.
Modern Westwood brand books are digital-first: often websites or digital platforms like Frontify, Brandfolder, or custom solutions.
Depth scales with complexity. For Westwood startups, 30-40 pages of focused guidelines. For growing companies, 60-100 pages. For enterprise Westwood clients, comprehensive brand systems can extend to 200+ pages.
Yes — brand book updates are common work.
A brand book is only valuable if teams actually use it. We support adoption through kickoff training sessions, template libraries, quarterly brand audits, coaching for brand stewards.
For most Westwood clients, we recommend dedicated brand platforms like Frontify or Brandfolder.
Brand book development typically runs 6-12 weeks for Westwood clients, depending on comprehensiveness.
