Our website UX and conversion audit maps user intent against what your interface actually enables. The gaps? That’s where the work begins.
No one knows what the primary action is.
Every screen’s decision points are mapped. Intent is clear.
Your layout falls apart when content shifts.
Design that keeps spacing and flow intact no matter the input.
You’re getting traffic, but not conversions.
User hesitation zones patched. Drop off points sealed.
Editing the site, but nothing feels aligned.
Visual systems that scale — not scatter — as your team grows.
Every build is scoped from the inside out. Pricing reflects your site’s logic, roles,
and systems — not just its size.
We've worked with Toimi on two projects now, and both times the result was spot on. Timelines were realistic, communication was clear, and the team handled all details without us having to chase.
They didn't just ship features — they explained trade-offs, suggested improvements, and really thought about long-term use. Felt like an extension of our team.
Fast, professional, and no overcomplication. Our landing page went live on schedule and performed better than expected.
Easy to work with, thank you!
Didn’t find what you were looking for? Drop us a line at info@toimi.pro.
Cost depends on platform complexity, number of user flows reviewed, and audit depth — a focused UX/UI audit covering a core user journey, heuristic evaluation, and a prioritized recommendations report starts approximately from a few thousand dollars, while comprehensive audits spanning multiple user roles, analytics-backed behavior analysis, competitive benchmarking, and usability testing with real users are priced higher. The Woodlands client base includes healthcare technology companies at the Alexandria Center campus, professional services firms near Hughes Landing with lead generation platforms underperforming against traffic volume, and ecommerce businesses in the Market Street area where checkout abandonment is measurably affecting revenue. Exact pricing is discussed individually after reviewing your platform and audit objectives.
A focused UX/UI audit — heuristic evaluation, conversion flow analysis, and a prioritized recommendations report — typically takes 2–3 weeks. A comprehensive audit spanning multiple user roles, analytics review, competitive benchmarking, and moderated usability testing runs 4–7 weeks. For The Woodlands businesses with a specific trigger — a conversion rate that has dropped without an obvious cause, a new feature that isn't being used as expected, or a redesign decision that needs to be evidence-based rather than preference-driven — we scope the audit methodology around the specific question your business needs answered.
Healthcare technology companies, ecommerce businesses, SaaS platforms, and professional services firms with high-traffic websites are the most frequent clients. Healthcare technology companies at the Alexandria Center campus need audits that identify where clinical workflow tools create friction for time-pressured users — a UX failure in a medical context has consequences beyond conversion rate. Ecommerce businesses serving the greater Houston market from a The Woodlands base need audits that pinpoint where in the purchase journey abandonment is occurring and why. SaaS companies need audits that distinguish between feature adoption failures caused by UX problems and those caused by positioning or onboarding gaps — because the fix for each is different.
A UX/UI audit examines your platform through multiple lenses: heuristic evaluation against established usability principles, user flow analysis identifying where task completion breaks down, information architecture review assessing whether content organization matches user mental models, visual hierarchy analysis checking whether design directs attention to the right elements in the right sequence, and — where analytics access is provided — behavioral data review covering drop-off points, rage clicks, and zero-result search queries. The output is a prioritized recommendations report covering identified issues by severity, the user impact of each, and specific improvement recommendations with rationale. For The Woodlands businesses preparing a redesign or improvement program, the audit becomes the evidence base that prioritizes investment rather than relying on internal preference.
Analytics tells you where users are dropping off — UX audit tells you why. For a The Woodlands professional services firm seeing high bounce rates on a service page, analytics identifies the problem; a UX audit identifies whether the cause is information hierarchy, page load speed, unclear value proposition, a confusing call-to-action, or a mobile layout that breaks at a specific breakpoint. Analytics and UX audit are complementary — analytics data informs which flows to prioritize in the audit, and audit findings explain the behavioral patterns analytics surfaces. Where analytics access is available, we incorporate it into the audit methodology rather than treating the two as separate exercises.
Yes — where scope and timeline allow. Moderated usability testing involves real users from your target audience completing defined tasks on your platform while a researcher observes and documents where friction occurs. For The Woodlands healthcare and B2B technology clients whose users have specific professional contexts — clinical staff, procurement managers, field engineers — recruiting representative participants and running moderated sessions surfaces issues that heuristic evaluation alone misses. For clients where a full usability testing program is outside the current scope, we recommend lightweight alternatives — five-second tests, first-click tests, or unmoderated task completion studies — that deliver user insight at a fraction of the time and cost.
The audit begins with a briefing session covering your platform's business objectives, primary user profiles, known problem areas, and any existing data — analytics, support tickets, sales team feedback — that informs the review scope. Audit work is conducted independently before findings are presented in a structured report and a dedicated readout session where we walk through each finding, the evidence behind it, and the recommended improvement. For The Woodlands product teams where design, engineering, and business stakeholders need to align on improvement priorities, the readout session is structured to facilitate that prioritization conversation rather than simply presenting a list of problems.
Final deliverables include a comprehensive audit report covering all findings organized by severity and user impact, annotated screenshots documenting specific issues in context, a prioritized improvement roadmap with effort and impact estimates for each recommendation, and — where usability testing was conducted — a research findings report with participant quotes and task completion data. For The Woodlands businesses moving directly into a design improvement or redesign program after the audit, the recommendations report becomes the brief for that project — eliminating the discovery phase overhead and ensuring design decisions are grounded in evidence rather than assumption. You own all deliverables outright at project close.