We rework what no longer fits: from confusing layouts to mixed messaging, we streamline what drags conversion down
and amplify what drives action.
The design no longer
reflects the brand.
Realigned to match current positioning.
Outdated layouts slow
teams down.
Restructured for today's workflows.
Style is inconsistent
across touchpoints.
Unified into a single visual language.
Visuals look polished
but confuse users.
Refocused around clarity
and flow.
No two redesigns are alike. Our rates adjust based on product count, format variety,
and system depth — not just surface design.
I liked how adaptable the team was. Even when we changed direction halfway, they stayed calm and helped us re-prioritize without losing momentum.
The final product matched our vision perfectly. But what stood out most was the openness — everything was discussed upfront, no hidden surprises.
They care about details. You can tell everything is double-checked before delivery.
Super easy collaboration. Thanks!
Didn’t find what you were looking for? Drop us a line at info@toimi.pro.
Redesign is appropriate when existing properties actively undermine business goals, brand evolution has made existing properties inconsistent with current positioning, technical debt makes ongoing iteration prohibitively expensive, competitive landscape has evolved significantly.
Our approach emphasizes strategic grounding before creative execution: audit of existing property, stakeholder research, user research, competitive analysis, strategic positioning before any visual work begins.
SEO equity is among the most expensive things to lose during website redesigns. We protect it through comprehensive URL mapping, proper redirects for changed URLs, structured data preservation, careful sitemap management, post-launch monitoring.
Yes — we work within existing CMS platforms when appropriate or migrate during redesigns when strategic. We redesign on WordPress, Webflow, Drupal, Sanity or Contentful, custom CMS implementations.
Product redesigns with existing users require careful change management. We handle SaaS redesigns through user research understanding actual current workflows, incremental rollout strategies, opt-in beta access for engaged users, comprehensive onboarding for design changes.
Some redesigns accompany positioning changes. These redesigns require deeper strategic work than pure visual refreshes: brand strategy work alongside design, content strategy reflecting new positioning, technical changes supporting new capabilities.
Good redesigns evolve rather than reset — preserving valuable brand equity while addressing specific issues.
Redesign project scope varies widely. Marketing website redesigns: 8-14 weeks at $50K-$200K. SaaS product redesigns: 12-24 weeks at $100K-$500K+. Major enterprise redesigns: 16-32 weeks at $200K-$1M+.