Helping Austin startups and tech teams
build cultures people want to join.
A career page or job offer
isn’t enough to define your reputation. An HR brand connects daily culture with external perception, turning abstract values into a lived experience employees trust
— and candidates aspire to join.
Talent attracted by
perks, not purpose.
When offers look the same, people choose short-term.
Messages that fail
to inspire candidates.
Generic job ads and career pages don’t stand out.
Inconsistent culture
across teams.
Values on paper
don’t match reality.
High turnover
with no lasting loyalty.
Without a strong HR brand, employees leave early.
An HR brand isn’t built with a tagline alone. Costs scale
with the number of employee and market insights gathered, and the level
of deliverables — from culture frameworks to recruitment campaigns.
I liked how adaptable the team was. Even when we changed direction halfway, they stayed calm and helped us re-prioritize without losing momentum.
The final product matched our vision perfectly. But what stood out most was the openness — everything was discussed upfront, no hidden surprises.
They care about details. You can tell everything is double-checked before delivery.
Super easy collaboration. Thanks!
Didn’t find what you were looking for? Drop us a line at info@toimi.pro.
It defines how your company is perceived as an employer — culture, visuals, and communication tone.
Austin’s tech and creative scene is competitive. A clear HR brand helps attract and retain top talent.
We begin with research — understanding your team culture, employee feedback, and market positioning.
Typically 3–4 weeks from research to rollout, depending on the complexity of your internal communications.
Yes. We ensure your employer identity feels connected to your overall company image.
Both. From small teams building culture from scratch to established firms refreshing their employer image.
We capture real stories and voices — showing the company through people, not slogans.
Absolutely. Austin’s diversity is one of its strengths — we adapt communication to reflect that.
An HR brand framework: messaging, visual direction, communication templates, and rollout guidelines.
Through improved hiring quality, higher retention, and stronger internal engagement metrics.