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What Is website technical support and why your business needs it

6 min

Your website is the face of your business online: it is always there, always working. However, just like any machine, it needs regular attention to keep running smoothly. 

author
Artyom Dovgopol

Let's go over the idea of a website tech support, what it covers, and why it’s essential for effortless functioning of your online business 😉

Key takeaways 👌

Tech support helps your website stay secure and available to users 24/7

Regular maintenance reduces potential issues and increases user trust

It can also boost analytics, user experience (UX), and SEO

Introduction

Your website is your business’ 24/7 representative, it is always on, and always available for your clients, but even the most reliable systems need regular maintenance to keep everything up and running.

What is website technical support about?

Tech support implies a wide range of tasks to get your site functioning at its best. Usually it includes the following:

  • CMS and plugin updates: regular updates of your content management system and plugins are crucial for both security and functionality.
  • Speed monitoring and optimization: checking your website’s loading time and optimizing the elements for better user experience and SEO rankings.
  • Data backups: regular backups are hard to overestimate. This is how you protect data if something goes wrong, even in case of a cyber attack or a system crash.
  • Security management: it involves installing security updates, defending from attacks, and monitoring threats to ensure safety.

Looking for top-notch security for your site? Check out our article How to choose a web development agency to find tips on how professional developers ensure safety and security of your website.

Interesting fact 👀

Did you know that website downtime can cost millions to businesses? In fact, every minute of downtime can cost large companies up to $5,600. So, regular technical support isn’t just another “nice-to-have”. It's an absolute necessity.

meme

Tech support isn’t just about fixing bugs when you see them. 

It's also about regular updates, speed optimization, and security measures. 
Think of it as a regular checkup for your website that keeps it running smoothly and safely.

What’s with this regular maintenance?

Your website isn’t a static page: it’s evolving and interacting. 
That’s why regular maintenance is crucial. It allows:

  • Preventing downtime: regular checks help to see issues early, before they cause any significant problems for your website,
  • Staying competitive: an always up-to-date site helps you stay ahead in search engine rankings,
  • Building user trust: if your website is stable and error-free, visitors will trust your business more.
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And a bit more about boosting your business...

See our guide Website conversion: What is it and how to improve it? to learn how keeping your site in shape can boost conversions and customer satisfaction

How to choose a tech support provider?

Look for a company that meets the following criteria:

  • Experience and expertise: make sure they have experience in working with businesses similar to yours. don’t hesitate to ask about their cases or portfolio.
  • Customer support: check if they offer reliable and timely customer service when it is most needed.
  • Flexibility: choose a company that’s flexible and responsive to your needs.
thinkabout

Not only does a well-maintained website help avoiding crashes, it is to ensure seamless user experience, boosting your competitiveness and building user trust. Experts agree: choosing a reliable tech support provider is key to error-free operation

Recommended reading 🤓
book1

"Web Operations: Keeping the Data On Time", John Allspaw

A practical guide on managing website operations and ensuring reliability.

On Amazon
book2

"The Phoenix Project", Gene Kim, Kevin Behr, George Spafford

An engaging story about the importance of IT and DevOps in business success.

On Amazon
book3

"Site Reliability Engineering", Betsy Beyer, Niall Richard Murphy

Google’s insights in managing large-scale website infrastructure.

On Amazon

Conclusion

Tech support is more than a nice perk, it’s essential for keeping your business running smoothly online. Regular maintenance ensures your site functioning securely and properly, while remaining competitive. It is hard to overestimate this service; it’s one of the key factors in the success of your website.

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